is a new automotive dealership trade-in tool brought to you by sMedia.
Trade Smart uses real market data, features a streamlined user interface, and can be customized. Generate more high quality leads today with Trade Smart!

FREE for all sMedia clients!

Lead Generation

Generate more leads with Trade Smart. Easy to use interface, minimal required fields, and delivering value to the customer every step of the way increases conversion rates. Allow your customers to narrow down their trade value range by completing a lead form and inputting available upgrades.

Customer Experience

Transparency is the key to ensuring customers trust their trade value estimate. Allowing the customer to see market demand and dealer costs gives them confidence they are getting a fair deal, increases customer satisfaction, and the likelihood of a trade-in when a new vehicle is purchased.

Accurate Data

Live market data from vehicles that are currently listed in your area ensures all trade values are as close to market prices as possible. Trade Smart is continually fine-tuned to find trade-in values that are appealing to both dealerships and customers.


Customize your trade tool by inputting your own reconditioning, advertising, and overhead costs. Control what information your customers see within the tool and work with us to tweak the tool to your specific needs.

Trade Smart Comparison

Trade Smart Trade Pending Accutrade Tradesii
Customizable Yes Yes No No
Vehicle Search Text Text Field Text
Data Source Market Data Market Data Auction Data Canadian Black Book
Data Transparency Yes Yes No Yes
Vehicle Browsing History Engaged Yes No No No
Price $0/month $499/month $399/month $599/month

Save money and generate leads with Trade Smart today!