Google
Marketing

Drive interested buyers to your VDPs
sMedia uses Dynamic VIN level advertising to bring Engaged Prospects to your VDPs

Our solutions

  • Dynamic Vin-Specific Search Ads
  • Display Ads
  • Remarketing & Similar Audience Ads
  • Performance Max

Place your inventory in front of buyers at every stage of the buying cycle.

Lead The Shopper Journey

Car buyers spend an average of 16 hours researching vehicles online. Be in front of them first and stay there

01
Research

When a buyer starts to query google or browse websites in your area, reach them with search text and banner ads. They appear for the exact type of car a buyer is looking for that is also in the dealer’s inventory.

Shopping
02

Once a buyer shows proclivity towards a specific vehicle, an ad displays at the top of the Google search results and everywhere buyers go to consume information. The ad drives traffic directly to the VDP of interest

03
Consideration

When a buyer visits a listing on the dealer’s website, sMedia adds them to a retargeting list and continues to display the exact type of vehicle that the buyer is looking for through banner ads, bringing them back to the VDP

Purchase
04

sMedia automatically syncs every 15 minutes with the dealer’s database, stopping all advertising for vehicles that have been sold

Google at a glance

Flat management fee

We offer transparent and unbiased feedback on your ad campaigns

High engagement at low cost

sMedia Google CPC is 5x lower than the industry average

Performance Reviews

Your Customer Success Manager consults with you to analyze and maximize performance

Cross-platform

Compatible across all devices

Attract in-market buyers to your VDPs

Increase sales with one of the lowest CPC in the industry

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