Grow Car Sales
How to avoid RDR and hit sales targets before Q4
Remember the last time you were relying on Retail Delivery Registration (or RDR) to hit your monthly targets?
Every Q4 dealers face a harsh reality – the sales targets add up from previous months. Dealers often have to turn to RDR as they barely hit yearly sales targets.
With the growing demand of sales targets from the OEM, not to mention mid-month target change at times, how do you keep up in this volatile landscape?
Company Updates
sMedia opens a new office with a results-only work environment
When you walk into a new spacious office of sMedia, you won’t find a room of company’s CEO, Marshal Finch. In fact, you won’t find anyone’s room – sMedia has adopted an activity-based working.
“Our team can choose between a variety of different work stations, each designed for a specific activity – quiet space, sales call, brainstorming area etc.” Marshal says. “No one has a single dedicated workplace, but they can work in the kind of space that best supports the type of work they are doing on any given day.”
Marketing Efficiency
Dealerships: are you wasting advertising dollars on poorly merchandised inventory?
It’s no secret that dealerships invest a significant amount of money on their advertising. You could probably open your email right now and find a new opportunity to spend $1000, but should you? What happens when you have seemingly great campaigns but you still aren’t getting results?
Company Updates
sMedia is #1 fastest-growing company in Saskatchewan in 2019
sMedia is Saskatchewan’s Fastest-Growing Company in 2019.
“Since the beginning, we aimed to create more local jobs and contribute to Saskatchewan’s economy,” says Marshal Finch, sMedia CEO.
Company Updates
sMedia becomes the 30th fastest-growing company in Canada in 2019
Today, Canadian Business recognized sMedia as the 30th fastest-growing company in Canada in 2019! We are thrilled to be among the most ambitious, innovative and successful businesses in Canada.
Company Updates
sMedia becomes a finalist for the Abex Export Award
We are thrilled to announce that sMedia is one of the Finalists of the Saskatchewan Chamber’s 2019 ABEX Award in the Export category.
Events
sMedia CEO Marshal Finch discusses how AI helps automotive businesses and consumers in the space
sMedia CEO Marshal Finch talks AI to the Automotive Marketplace at Investing News.
*The interview originally appeared on Investingnews.com Interview conducted by Georgia Williams; article text by Dorothy Neufeld.
Company Updates
sMedia launches Vroomance – the largest vehicle marketplace in the world
Today at the Collision conference in Toronto, sMedia is launching Vroomance – the world’s largest car marketplace that aggregates more vehicles than all other car marketplaces combined. Vroomance provides the most accurate, up-to-date market data on 16 million vehicles, while the second closest car search engine gives access to only 4.5 million cars.
Grow Car Sales
Top advertising techniques to stay ahead of the competition this spring sales season
Spring is right around the corner, and you know what that means for dealers – vehicle sales season is coming up.
March is traditionally the biggest month of the year for car sales. In the US, vehicle sales plummeted in March 2018 compared to the previous year (according to Statista).
Engaged Prospect Lookalike
How to attract in-market buyers: a guide to Lookalike campaigns [Infographic]
A Lookalike Audience is a way to reach new buyers who are likely to be interested in your VDPs because they are similar to your best existing customers on Facebook.
Facebook Lookalike campaigns attract buyers of socio-economic status and behaviours similar to your current engaged VDP shoppers.
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So, why should dealers bother with Facebook Lookalike audiences?
