Automotive Marketing Blog

Increase Website Leads

BAD LEADS CAN COST YOU: How to Improve quality

May 10th, 2022

Leads have ruled dealership conversations for a very long time, and rightfully so – an opportunity to engage with a customer should never be taken for granted. That being said, there is such a thing as a bad lead, and bad leads cost your dealership time, money and morale.  

Company Updates

Who’s Tracking Your Website Traffic?

April 25th, 2022

sMedia is driving the digital transformation in automotive. Watch for semi-monthly News Desk updates with offerings and education from our team of smartie pants’.

Company Updates

sMedia Ventures Inc. Receives Growth Credit Facility From FirePower Capital

February 2nd, 2021

February 2 2021 — FirePower Capital announced today that it has provided sMedia Ventures Inc. (“sMedia”), a leader in predictive analytics, artificial intelligence and online advertising for the automotive industry since 2011, with a term credit facility for $3.5 million CAD. sMedia will use the capital to grow their automotive dealership customer base and strengthen its proprietary marketing tech platform.

Grow Car Sales

Helping Dealerships Navigate Covid-19

May 20th, 2020

At sMedia we pride ourselves on never staying still. When COVID-19 hit, we kicked our collective innovation into high gear to provide solutions and offer value at no cost to dealerships affected by COVID-19.

Grow Car Sales

How to avoid RDR and hit sales targets before Q4

December 17th, 2019

Remember the last time you were relying on Retail Delivery Registration (or RDR) to hit your monthly targets?  

Every Q4 dealers face a harsh reality – the sales targets add up from previous months. Dealers often have to turn to RDR as they barely hit yearly sales targets.

With the growing demand of sales targets from the OEM, not to mention mid-month target change at times, how do you keep up in this volatile landscape?

Company Updates

sMedia opens a new office with a results-only work environment

November 14th, 2019

When you walk into a new spacious office of sMedia, you won’t find a room of company’s CEO, Marshal Finch. In fact, you won’t find anyone’s room – sMedia has adopted an activity-based working. 

“Our team can choose between a variety of different work stations, each designed for a specific activity – quiet space, sales call, brainstorming area etc.” Marshal says. “No one has a single dedicated workplace, but they can work in the kind of space that best supports the type of work they are doing on any given day.”

Marketing Efficiency

Dealerships: are you wasting advertising dollars on poorly merchandised inventory?

October 8th, 2019

It’s no secret that dealerships invest a significant amount of money on their advertising. You could probably open your email right now and find a new opportunity to spend $1000, but should you? What happens when you have seemingly great campaigns but you still aren’t getting results? 

Company Updates

sMedia is #1 fastest-growing company in Saskatchewan in 2019

September 20th, 2019

sMedia is Saskatchewan’s Fastest-Growing Company in 2019.

“Since the beginning, we aimed to create more local jobs and contribute to Saskatchewan’s economy,” says Marshal Finch, sMedia CEO.

Company Updates

sMedia becomes the 30th fastest-growing company in Canada in 2019

September 12th, 2019

Today, Canadian Business recognized sMedia as the 30th fastest-growing company in Canada in 2019! We are thrilled to be among the most ambitious, innovative and successful businesses in Canada.

Company Updates

sMedia becomes a finalist for the Abex Export Award

August 20th, 2019

We are thrilled to announce that sMedia is one of the Finalists of the Saskatchewan Chamber’s 2019 ABEX Award in the Export category.